Club NewsFREEMANS Measuring Tools signs as the Main Sponsor of Kerala Blasters

FREEMANS Measuring Tools signs as the Main Sponsor of Kerala Blasters

FREEMANS Measuring Tools, Hand Tools and Power Tools is thrilled to announce a landmark 5-year sponsorship deal with Kerala Blasters. This multi-year agreement will see the FREEMANS logo prominently displayed on Kerala Blasters team kits, official merchandise and throughout their stadium facilities. Kerala has consistently been a key market for FREEMANS Tools since its inception in 1950.

“We are thrilled to announce a 5-year sponsorship deal with India’s premier football team, Kerala Blasters Football Club” , says Sahil Nayar, Executive Director at FMI Limited. “Kerala has been a key market for FREEMANS Measuring Tools, Hand Tools and Power Tools throughout our 75-year rich history. We believe there is no better way to further strengthen our bond with the state and all Keralites than by supporting the Kerala Blasters. Furthermore, the partnership between FREEMANS and KBFC marks a significant step in our endeavour to support and nurture sporting excellence in our country. With this association, FREEMANS brings 1,500+ excited employees to join the Yellow Army and we will all be supporting the Kerala Blasters with full gusto for the next 5-years and beyond. Go KBFC!”

The Kerala Blasters management said that they are delighted to welcome FREEMANS to the Blasters family. “It gives us immense pleasure to welcome FREEMANS into the Blasters family. This partnership is a testament to the shared values of excellence, dedication, and community support that both KBFC and FREEMANS embody. FREEMANS has been a trusted name in Kerala for decades, and now, as we join hands and embark on this exciting 5-year journey together, we are confident that this journey will elevate both our brands to new heights. We thank FREEMANS for the trust placed in us and look forward to a very meaningful partnership, creating impact on and off the field.”

FMI Limited is the pioneer and the largest manufacturer of Measuring Tools in the Indian subcontinent. The diverse product line includes an extensive selection of Hand Tools and Power Tools. Marketed under the FREEMANS brand since 1950, the products meet the highest international quality standards. They are well established in over 60 countries worldwide and are amongst the first non-European companies to obtain CE (MID) certification for our measuring tools.


Formed on 27th May 2014, Kerala Blasters FC is one of the eleven teams that is a part of the Indian Super League (ISL) since its inception, with its Home ground at Jawaharlal Nehru Stadium, Kaloor, Kochi.